This calculator was manually reviewed to confirm current platform fees, plan details, and assumptions as of October 2026.
Platforms may update pricing or terms at any time.
Etsy vs Shopify for digital products is not about production costs. It is about how fees affect your profit at scale.
With no inventory, shipping, or fulfillment costs, small fee differences can make a larger impact as your sales volume grows.
Enter your numbers once to compare Etsy vs Shopify using a real digital product scenario.
Compare Etsy vs Shopify for digital products
Enter one set of numbers and compare how the same digital product sale performs on Etsy and Shopify. This calculator includes platform fees, optional Etsy Offsite Ads, and Shopify’s monthly plan cost spread across your order volume.
Use the actual price you plan to charge for the digital product.
Optional: transaction tools, support costs, or other per-order expenses.
This affects Shopify’s monthly plan cost per order.
Editable so you can model the Shopify plan cost that applies to you.
Side-by-side digital product profit comparison
Etsy
Shopify
This comparison uses the same item price and order assumptions for both platforms. Etsy includes listing, transaction, processing, and optional Offsite Ads fees. Shopify includes payment processing and the monthly plan cost allocated across your monthly order volume.
What this result means
This comparison shows how the same digital product sale performs on both platforms using your pricing and order volume.
When costs are close, volume decides the winner
When the financial difference is small, platform control, branding, and long-term growth strategy may matter more. Check your digital break-even point before making the bigger decision.
Free break-even calculator · Deeper decision report available after
How this comparison works
This calculator compares Etsy and Shopify using the same item price, fees, and order volume.
- Etsy includes listing fees, transaction fees, payment processing, and optional Offsite Ads
- Shopify includes payment processing and the monthly plan cost allocated across your order volume
Because digital products have little to no per-order cost, platform fees have a larger impact on your total profit.
How to interpret your result
If Etsy shows higher profit, the marketplace model may still be efficient for your pricing and volume.
If Shopify shows higher profit, lower variable fees may become more important as your sales increase.
If the result is close, your decision may depend more on platform control, branding, and how you plan to grow your audience.
Why fees matter more for digital products
Digital products typically have very low costs per sale.
That means:
- platform fees make up a larger percentage of your total cost
- small fee differences compound quickly as volume increases
- long-term profitability depends heavily on your platform choice
Understanding how each platform impacts your profit is critical before scaling digital sales.
Model your exact digital product scenario
Compare Etsy vs Shopify using your pricing, fees, and order volume in a structured decision report.
Personalized report · Secure checkout · $29