This calculator was manually reviewed to confirm current platform fees, plan details, and assumptions as of September 2026.
Platforms may update pricing or terms at any time.
Choosing between Etsy and Shopify is not a contest to find the platform with the smallest fee percentage. The real question is which setup gives your product more room to make money at the sales volume you can realistically reach.
On Etsy, costs rise with each sale, and marketplace traffic may help bring in customers. Shopify adds a monthly plan cost and puts more of the traffic job on you, but it also gives you more control over your storefront and customer relationships. Neither platform is automatically cheaper.
Use this calculator to run the same order through both platforms. Enter your item subtotal, shipping, product costs, and expected monthly orders, then add the platform-specific expenses that apply. You will see what you actually keep per order and across the month.
The calculator cannot make the entire platform decision for you. It can make sure that decision begins with honest math instead of one attractive-looking fee.
Etsy vs Shopify profit calculator
Compare the same order on Etsy and Shopify
Enter the revenue and costs for one order, then add the platform-specific expenses required to produce that sale. The calculator compares average profit per order and projected monthly profit at the same sales volume.
Order and shared costs
These numbers are applied to both platforms so the comparison begins with the same order.
Use the total item amount for the order before shipping and sales tax.
Leave blank if shipping is free or included in the item price.
Enter zero when there is no direct product cost.
Include the label, postage, or fulfillment shipping cost.
Use a realistic order volume for the product or store scenario being compared.
Etsy setup
Standard U.S. Etsy fees are built in. Add only the Etsy-specific costs that apply to this scenario.
Each unit is assigned one $0.20 listing or renewal fee.
The fee is capped at $100 per attributed order. Use 12% after the shop has crossed Etsy’s $10,000 threshold.
Optional: Etsy Ads or another cost required to produce the Etsy sale.
Optional: Etsy Plus, research tools, or Etsy-specific services.
Shopify setup
Choose the plan and payment path, then add the costs required to generate and support the Shopify sale.
Plan selection controls the published U.S. online rate and any third-party Shopify fee.
The standard monthly price loads automatically. Edit it for annual billing, promotions, or contracted pricing.
Outside-provider mode includes the processor’s fee and Shopify’s additional transaction fee.
Enter the rate shown in your payment or Shopify contract.
Enter zero if the contracted fee has no fixed component.
Optional: paid acquisition, an app transaction charge, or another cost needed to produce the sale.
Do not repeat the plan cost. Add paid apps and Shopify-specific services here.
Basic with Shopify Payments uses the current published U.S. standard online rate of 2.9% + $0.30.
Estimated higher-profit platform
Enter your numbers
Complete the required fields to compare the same order and monthly sales volume.
Etsy
Shopify
What this result means
Complete the required fields to see what is driving the platform difference.
The same product and fulfillment costs are applied to both platforms.
Monthly order volume changes how fixed platform costs are spread across orders.
This is a planning estimate, not a guarantee of sales or profit. It excludes sales tax, refunds, chargebacks, currency conversion, international and premium-card rates, Shopify Tax charges, duties, income tax, and any expense not entered above. Confirm your actual rates in Etsy, Shopify, and your payment-provider account before making pricing or platform decisions.
Find the sales volume where Shopify becomes cheaper
A small per-order difference can change once Shopify’s monthly cost is spread across more sales. Find the order volume where Shopify becomes cheaper than Etsy before you switch platforms or build around the wrong assumption.
How this comparison works
The calculator gives both platforms the same order, shared costs, and monthly sales volume. It then applies the costs that belong to each platform separately.
Start with the same sale
Item revenue, shipping charged, product cost, shipping expense, and other shared costs are applied to both Etsy and Shopify.
Add each platform’s costs
Etsy includes its standard fees, selected Offsite Ads rate, and Etsy-specific expenses. Shopify uses the selected plan, payment path, and Shopify-specific costs.
Compare at the same volume
Monthly costs are spread across the expected number of orders. The result compares average profit per order, profit margin, and projected monthly profit.
Scope: Estimates use standard U.S. online rates and U.S. dollars. Sales tax is excluded. Etsy Offsite Ads are applied only when selected and are capped at $100 per attributed order.
The comparison is done. Now test whether Shopify fits your business.
If Shopify makes sense with your numbers, use the trial to explore the dashboard, themes, apps, and setup before making a platform decision. You do not have to leave Etsy or move your entire business to learn whether Shopify is a practical next step.
Affiliate disclosure: If you start a Shopify trial through this link, Seller Calculators may earn a commission at no additional cost to you. These commissions help support the work of building, testing, and maintaining free calculators for sellers.
Explore first. Decide later. No dramatic platform breakup required.